Thursday, November 1, 2007 

Five Ways to Boost Your Marketing Power

Building an online business is not easy, especially when you are on a very limited budget. As I come in contact with more people, I realize that numerous publishers and netpreneurs are overlooking some very effective free advertising opportunities.

Examples of these opportunities are:

1. Welcome letter for your subscribers - I subscribe to tons of groups and ezines and am always disappointed when I get the default welcome letter. Personalize it by introducing yourself and letting the subscriber know about your website/business. This is a crucial moment in that you can start bonding/connecting with the reader before they even get your ezine.

*Inform them of any specials you might have.

*Tell them your advertising rates and add a testimonial.

*Invite them to your site to utilize the free resources.

*Let them know your email so they can contact you.

*Use some of the space for ad swapping with other publishers and their welcome letters.

*Add an affiliate product or program review.

2. Goodbye letter for your subscribers - This is your last chance to get this person back. Make it a good one! ;-)

Thank them for being a subscriber and encourage them to re-sub. I also have a little message in my goodbye letter that encourages people to let me know why they unsubbed.

Example:

Thank you for being a subscriber to the Bulletin. I am sorry to see you go. If you could take a minute to let me know why you unsubbed, I would appreciate it. Please drop a quick note to (put email here) Thank you.

By doing this you might be able to change their minds and if not, you could find ways to improve your ezine for the next subscriber. Remember, always send them an appreciative thank you note as well.

3. Email Signature - This simple but powerful method of promotion is unknown to some. By using an effective email signature, every time your email goes out to someone, you have free advertising. Join several discussion groups and message boards to utilize your sigtag to the maximum.

Example of a email signature:

Warm regards,

Jane Doser

FREE Ecourses - Sign-up for one or all!
(Put link here.)
Build Your Business with Us!
(Put subscribe email here.)

You want to keep your signature fairly short - about 6 - 8 lines. Many discussion groups will have a limit to the number of lines you can have in your sigtag.

4. P.S. - It has been found that a P.S. is very likely to get read. Using a P.S. can be quite effective. Make it short and to the point. A P.S. novel will more than likely be ignored!

Example:

P.S. Need more subscribers? FR~E Report (put email or link here)

Then you would have your main message on auto- responder. Do not just send them a sales pitch. Add some useful information and resources that will actually help the reader. This will get you more credibility, which is extremely important if you want more customers.

5. Thank you page - An excellent way to get more subscribers is to get together with a group of fellow publishers and set up a group subscription page. Every time someone subscribes to one of the group's ezine, the thank you page will come up with a message something like this:

Thank you for subscribing to the Bulletin. Take this opportunity to check out more quality ezines. Please check the ones you wish to receive.

You would have each groups member's ezine listed with a short description. This is a very powerful method of gaining subscribers because the person is already in a subscribing mood and will most likely check most or all of the other ezines.

The above advertising opportunities are quite simple, but simple can be most effective!

*************
Terri Seymour has several years online experience and has helped many people start their own business. Visit her site at http://www.seymourproducts.com for resources, $1 resell ebooks, free tutorials, free affiliate programs & a free ezine with bonus report: 77 Ways to Get Traffic! mailto:subscribe@seymourproducts.com

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Cheating Husbands - Meeting Needs?

Husbands cheat on their wives for many reasons. They could be bored with their lifestyle and feel that they need to do something exciting or they could be having a midlife crisis. The latter is very common as many husbands cheat on their wives when they seem to reach 40 for some reason.

Perhaps it is because they suddenly realise that 40 could possibly be half way through their lives and they need to give their egos a boost. Or perhaps as they reflect back over the past years they may feel that they have not achieved very much out of life. They may not be able to do much about changing their situation at home or to their current lifestyle so they decide to look elsewhere and become a cheating husband.

Cheating husbands always think that the grass is greener on the other side of the hill - just like to three billy goat gruffs did! For some reason they think that something is or has been missing from their lives or they feel that they have not fulfilled all their hopes, dreams or ambitions throughout their lives so far. So now is the time to try and change all this by cheating on their wives and they may achieve some of the goals that were missed over the years.

Cheating husbands looking for attention often go to night clubs to meet new girlfriends as this is a way of seeing and chatting to prospective dates. Once a cheating husband has lined up a date then all that is left to do is to escape from home to be with his new girlfriend. Escaping from home however is only a minor matter as he can use the excuse to work late or arrange business meetings.

The cheating husband may wish to go on holiday with his new found girlfriend and finding an excuse may not be necessary as if he has a circle of lads that he regularly goes around with then he has the ideal opportunity to say that he is going away with them.

Sometimes cheating husbands will stray for a few months but they soon realise that they really do miss their family and would very much like their old lifestyle back. Should their wife be willing to take them back then they are very lucky to be forgiven. Although it must be remembered that once a cheating husband has strayed he may be liable to cheat again later on in life whenever he feels the urge to boost his ego again!

Should a cheating husband not be forgiven by his wife then he stands to lose a great deal. There is his family for a start to consider and existing friends may not now stand by him. His whole life may need to be uprooted to accommodate his new situation. He may not only lose family and friends but also work colleagues that nay not see his cheating on his wife as a favourable decision. He may become so unhappy with life that he may have to consider leaving the area to which he used to call his home and move away and start afresh in an unfamiliar territory. This could end up being a very costly mistake both emotionally and financially and cheating husbands should consider very carefully the implications of cheating on their wives before committing themselves to an affair.

Jenny Clair is the editor of Marriage-Divorce-Separation.com an article based web site exploring the human side of marriage breakdowns, divorce and separation situations.

http://www.marriage-divorce-separation.com

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Do In Ear Headphones Offer The Best Sound Quality?

Anyone who listens to music is looking for great sound quality combined with comfort and many agree that In Ear headphones offer the best of both. These headphones are made of a rubberized material that is largely responsible for their comfort.

With the popularity of Appless Ipod, the use of portable music, and therefore headphones has grown dramatically. Headphones are necessary if you want to take your music everywhere you go since they provide a better listening experience as well as let you keep your music to yourself instead of forcing everyone else around you to listen to it. Many IPod users like the Earbuds, however a lot of people agree that other types of In-Ear headphones are much better for comfort and quality.

In Ear headphones can give a high frequency sound that is not obstructed by any outside noise pollution. The cable for the Apple headphone is rather short at only 42 but when it is linked to the Ipods remote cable it gives enough length for comfort.

There are 3 types of rubber earpieces that help to give headphones their sleek look and comfortable appearance. The pieces that go in your ears come in large, medium and small and you must get a fit that works for the size of your ear. The headphones by Apple also have a nice looking storage case, but these can tend to be a bit on the expensive side.

Spending the extra money on high quality headphones can be worth it since they wont have any frequencies that travel outside the headphones. In these models, the bass frequency is directed straight in to the eardrum so that no sound can escape. This makes for an overall better listening experience.

While In Ear headphones have better sound quality, you will need to make sure you choose a headphone that is compatible with your player, no matter what type you have. For comfort and sound, these little headphones are quite popular, however they will never replace a full surround sound quality of several large speakers!

For more on headphones, visit http://www.bestheadphoneguide.com where you can learn about all types of headphones including In Ear headphones.

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Limousine Shades - How Colors Influence A Limousine's Appeal

The charm of a limousine does not solely rest on its make, features, and that uniformed, good-looking chauffeur. Car buyers now rank choosing the right color as one of the top factors in their decision. Crazy as it may seem for some, but a lot of buyers even wait for their desired color to become available in the market rather than settle for the same make and model at the currently available color.

The limousine has always been attributed to the rich and famous. But its owners cannot be stereo-typed into just a single V.I.P. (Very Important Person) category. They have their own individuality which dictates their choice of color. Or is it the choice of color that discloses the owner's personality? Your limousine shade gives an entirely different twist to the whole story.

Not so long ago, limousine shades were either just black or white. Nowadays, limos come in all shapes, sizes and yes, shades. Name the color and you can have your limousine in that custom-color finish.

There are people who make decisions on which color to choose because of practical reasons. But the majority decides their car's shade because of the aesthetic value that the color will add to the car.

Recent surveys in the US on the color popularity for luxury cars reveal that white limousines still top the list. White limos continue to be the choice for weddings. Black limos fall a close second. They are often linked to power and authority. It gives an impression of elegance. That is why the corporate world still chooses the black limousine for their transportation means.

Next on the list are silver and gray limousines. These two neutral colors speak of coolness and practicality that conveys the message of subtlety in contrast to the loudness of a limo. They value the traditional corporate and practical look. One might think that limousines are grand but boring. That will be totally invalidated by pink limos that are now gaining popularity. This is attributed to the growing female market of luxury cars.

The feminine ego has an innate need for special treatment and what other combination can cater to this need better than the romantic shade of pink and the elite aura of a limousine. Also included in the list of popular luxury car colors are blue, red, and gold. All three give impressions of grandeur and royalty. Gold limousines highlight their high stature. Blue limos give an impression of unwavering dependability. Red is highly visible and connotes sexiness. Green limousines also have their own patrons in the luxury car market. These green limo owners prefer a relaxed and tranquil atmosphere. For these affluent type of people, their limos are an extension of their relaxing homes, sans their Jacuzzis and gazebos.

But wherever in the color spectrum your limousine falls, it is a given that a limo IS A LIMO. And there's no denying that people drool over the limo, no matter what! If you chose just the right color that depicts your personality, your limo and you will definitely live happily ever after.

Broward Limousine - browardlimousine.com

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